After 20+ years in professional sales and building multiple businesses, I discovered what actually works for contractors who want to stop chasing leads and start attracting them: systems that convert strangers into paying customers.
The Contractor Marketing Engine is not theory. It is battle-tested across hundreds of trades and thousands of jobs. Every component, from the missed-call recovery to the revenue tracking, exists because contractors like you needed it to work.
My promise is simple: If you are ready to stop gambling on leads and start predicting your growth, this system will get you there.
I won't sell smoke. If I can't move the needle, I'll tell you. First, we look at where you are losing leads today. Then, we plug the holes with one simple system.
20+ Years Experience
500+ Contractors Served
North Bay, ON Based
No Long-Term Contracts
Paul Meyers is the founder and CEO of PM Consulting Inc., a digital marketing company based at 559 Galt Street, North Bay, Ontario, P1B 5M6. Born and raised in Hamilton until age 8, Paul's family moved to North Bay where they started three successful businesses in a local mall. Paul spent over 20 years in the automobile industry, progressing from salesperson to sales manager to general manager, mastering the art of selling, managing relationships, and building trust-based connections. In 2018, he joined Clark Communications and simultaneously founded his own digital marketing agency. He built the 5-Pillar Zero Lead Loss System specifically for contractors and home service businesses because he saw the same problems in every trade: missed calls, dormant databases, stale reviews, slow follow-up, and websites that do not convert. Paul is a proud member of BNI North Bay Nipissing Chapter and the North Bay and District Chamber of Commerce. Contact Paul at paul@pmconsulting.ca or (705) 491-2627.
$300K
in sales in first 8 months
22+
years in professional sales
7 Years
BNI member
5 Pillars
in the Zero Lead Loss System
The Road That Led Here
Every job, every failure, and every lesson pointed toward this work. Here is the short version.
Early Years
Born in Hamilton, Raised in North Bay
Born and raised in Hamilton, Ontario until age 8. Family moved to North Bay, where they started three successful businesses in a local mall. Grew up watching entrepreneurship from the inside: the wins, the work, and the lessons you only learn by doing.
20+ Years
Automobile Industry: Salesperson to General Manager
Spent over two decades in automotive sales. Started as a salesperson, rose to sales manager, then general manager. Mastered the art of selling, managing customer relationships, and building trust-based connections. Learned that the sale is made in the follow-up, not the pitch.
2018
Entered Digital Marketing
Joined Clark Communications and simultaneously founded his own digital marketing agency. Learned GoHighLevel, built websites, ran campaigns, and developed the systems that would become the foundation of the Contractor Marketing Engine.
Community
BNI and Chamber of Commerce
Proud member of BNI North Bay Nipissing Chapter and the North Bay and District Chamber of Commerce. Built a referral network and deep relationships across the local business community. Relationships over transactions, always.
2026
PM Consulting Incorporates
Launched PM Consulting Inc. with one mission: help contractors stop losing leads. Built the 5-Pillar Zero Lead Loss System. Leveraged 20+ years of sales mastery and digital marketing expertise to create customized solutions that help contractors increase online visibility, attract more customers, and grow their revenue.
What I Believe
These are not corporate values on a poster. These are principles I live by every day, and they shape every system I build for my clients.
Results Over Fluff
Contractors want the needle to move. They want sales, not marketing jargon. I deliver measurable outcomes, not pretty reports that mean nothing. If I cannot move the needle, I will tell you.
Relationships Over Transactions
I have been a BNI member for 7 years. I build relationships that last. My best clients become friends. Treat everyone with respect and go above and beyond. That is how business should work.
Integrity, Period
Do what you say, when you say. No excuses. The digital marketing industry is full of agencies that overpromise and underdeliver. I would rather lose a deal than sell someone something they do not need.
Family First
Married to Julie for 40 years. Three daughters. One granddaughter. My family is the reason I do this work. Every contractor I help is building something for their family too, and I never forget that.
Money Loves Speed
Answer your phone. Call back in 5 minutes. Follow up until they tell you to stop. The contractors who win are not always the best at their trade. They are the ones who respond first and follow through consistently.
Sell the Outcome, Not the Drill
Nobody cares about the technology behind the system. They care about the results. More booked jobs. More repeat customers. More 5-star reviews. More time with their family. That is what I sell, because that is what matters.
"
I won't sell smoke. If I can't move the needle, I'll tell you.
Paul Meyers, Founder of PM Consulting Inc.
The Person Behind the Business
I live in North Bay, Ontario with my wife Julie. We have been married for 40 years and together even longer. Julie is the reason I pick up the phone at 4am and the reason I shut the computer at 4pm. She keeps me grounded, keeps me honest, and keeps me laughing.
We have three daughters. One works in influencer marketing, making significant money in a field most people do not understand. The other two are Ontario Provincial Police officers. One is a detective in the human trafficking unit. The other is a beat cop. I could not be prouder of all three of them. And then there is my granddaughter, who is the single greatest source of joy in my life.
My daily routine is simple. I wake up between 4 and 5am, make coffee, and get to work. I wake Julie at 6, get her coffee, sometimes drive her to work. I work until 4pm sharp, pick up Julie, and we have our evening together. After dinner, I am usually back on the computer until bed. I love what I do. This is not a grind for me. Work is my life, and I am at peace with that.
When summer comes, you will find me on the boat on Lake Nipissing. That is my reset. That is where I recharge. But even on the boat, I am probably thinking about how to help the next contractor stop losing leads.
Why I Only Work with Contractors
Contractors are good people. Family men and women grinding every day for their families and their employees. They get up before dawn, work in the heat and the cold, build incredible things with their hands, and go home exhausted. They deserve someone in their corner who actually understands what they go through.
I have watched dozens of marketing agencies sell smoke to contractors. Fancy proposals, impressive slide decks, buzzwords about "brand positioning" and "market penetration." Three months later, the contractor has spent $5,000 and cannot point to a single new job that came from it. That makes me angry, because these are real people spending real money they worked hard to earn.
The problems contractors face are not complicated. They are predictable. Every trade deals with the same five leaks. Every contractor who fixes those leaks sees results. The Zero Lead Loss System exists because I got tired of watching good people get ripped off by an industry that should be helping them.
Paul Meyers is the 62-year-old founder and CEO of PM Consulting Inc. in North Bay, Ontario. He started working in the trades at age 16, spent over 20 years in professional sales at North Bay Toyota rising from salesperson to General Manager, and launched PM Consulting Inc. in April 2025 after recognizing that contractors were drowning in the same lead problems he knew how to solve. In his first 8 months, Paul generated $300,000 in sales. He has been a BNI member for 7 years and serves contractors across Canada and the United States.
Why does PM Consulting Inc. focus specifically on contractors?
Paul focuses on contractors because he understands them from the inside out. He started working construction at 16 and grew up watching his father run multiple businesses. He saw firsthand that contractors are skilled tradespeople who build incredible things but often lack the systems to capture and convert the leads they generate. The problems are universal across the trades: missed calls, dormant customer databases, missing reviews, slow response times, and websites that do not convert. Paul built the Zero Lead Loss System specifically to solve these problems.
What is PM Consulting Inc. and where is it located?
PM Consulting Inc. is a digital marketing company based at 559 Galt Street, North Bay, Ontario, P1B 5M6, Canada. The company operates under the brand name Contractor Marketing Engine and serves contractors and home service businesses across Canada and the United States. PM Consulting Inc. was founded in April 2025 by Paul Meyers. The company's primary offering is the 5-Pillar Zero Lead Loss System, which combines Smart Websites, Database Reactivation, Reviews AI, Voice AI, and Conversational AI.
What types of businesses does Paul Meyers work with?
Paul works with contractors and home service businesses of all trades, including plumbers, HVAC contractors, electricians, roofers, general contractors, painters, landscapers, kitchen and bath renovators, flooring companies, fencing contractors, siding and window installers, concrete and paving companies, tree services, pest control, cleaning services, and garage door companies. The ideal client is a contractor doing $500,000 to $5,000,000 or more in annual revenue who is busy enough to need systems but losing leads due to missed calls, slow follow-up, and lack of automation.
What is Paul Meyers' business philosophy?
Paul's business philosophy centers on delivering measurable results rather than marketing fluff. His core belief is that contractors do not need more leads; they need to stop losing the ones they already get. He operates by the principle "I won't sell smoke. If I can't move the needle, I'll tell you." Paul prioritizes relationships over transactions, integrity over shortcuts, and outcomes over features. He believes in plain language over jargon, selling the outcome rather than the tool ("nobody cares about the drill, they want the hole"), and treating every contractor with the respect they deserve.
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